Football

Attention, Emotion, and the Primacy Effect in Fantasy Football Week 1

brain Attention, Emotion, and the Primacy Effect in Fantasy Football Week 1 Just like what happens in Vegas never really stays in Vegas, what happens in Week 1 will find its way into our hearts and minds for the whole 2013 season. Some of the opening weekend stat lines will be truly predictive of season long performance…good or bad. Others will be one hit wonders, and a few will commit fantasy suicide with their debut performances this year. It’s really impossible to know after just one week. What is possible is to understand why Week 1 matters so much. There are two factors at work here, attention and emotion. Both affect how knowledge is learned and memories are formed in a dramatic way.

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By Renee Miller | @reneemiller01 | Archive

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